About Us
In 1949, Vitamix founder William G. “Papa” Barnard created the first infomercial in the U.S. to demonstrate how the Vitamix blender can help families eat healthier with whole foods.
Company History
Join the fourth-generation President of Vitamix for a walk through our nearly century-long, true American success story.
Purpose
Liberate and nourish the zest for life.
Mission
We create relationships for life by designing, developing and producing the world’s best performing and most reliable blending solutions.
Careers
As we continue to expand worldwide, we seek employees whose values match our own: Family, Customers, Quality, Integrity, and Teamwork.
Sourcing and Manufacturing
Vitamix is committed to bringing our superior blending solutions into every kitchen in the world. To create industry-leading products, we seek out and test high-quality components to ensure they meet our exacting standards of performance and longevity. And, to ensure that our products are accessible to the greatest number of people, we create relationships around the world with sourcing and production partners who help us strike the perfect balance of quality and value. When it all comes together, we’re proud to offer a line of products that promotes whole-food consumption, helps limit food waste, and consistently outperforms the competition.